It would, no doubt, be a pleasure to work at a place where all the comforts of a home are available. In other words, one would love to work from home. With computers and Internet, starting a new online business and working from home is now a reality. However, lack of knowledge about online marketing might cause confusion as to how one should go about the whole idea of online business from home.In this rapidly changing world filled with opportunities, the concept of owning an online business is gaining popularity as can be seen from the increase in affiliate marketers. Wearing a pyjama and working at the home is really an enjoyable experience. With work from home business, there is no need to stick to the rigid 9 to 5 schedule that a regular office job requires. Another advantage of work from home business online is that you will be your own boss and can enjoy the flexible environment that comes at home.With Internet, it is much easier for any entrepreneur to establish an online business and become successful in that online business. E-commerce has been thriving as a flourishing business, thanks to Internet which helps in reaching out to people across the globe from the comfort of your home. Having a computer and Internet connection is all that you want to do business literally with anybody in the world, thrashing out the hurdles of time and distance.It is quite common nowadays to hear about people who have been earning good income of late through affiliate marketing adapting innovative marketing methods such as online marketing. Thanks to Internet, the concept of affiliate marketing, which had been there for quite a long time, got fresh momentum and lease of life.What is affiliate marketing? It is nothing but attracting potential buyers or prospective customers to the website of the seller. As an affiliate marketer, your job is only to refer the people to the website, and the seller will take care of the customer by and raising invoice for the goods sold and also arranging delivery of the goods. As an affiliate marketer, you will be entitled for referral commission and even for the referrals of other people you recruit on behalf of the seller. You can have lucrative income once you choose the right company to associate with as affiliate marketer.If you want to earn money online by starting an online business, then the easiest way will be to take up affiliate marketing. For affiliate marketing, all you need to do is create a website, and then shortlist the products of a few sellers you intend to promote through the website. Marketing will be easier because the required banners, advertisements and related marketing material will be supplied by the seller himself to display it in your website.Creating a website and displaying the banners will not suffice for the online business to be successful. You should explore ways and means to bring traffic to your website. The more the people visit your website, the more will see the products on display in the website, and thus, the possibility of more sales and more income. This is the most important aspect of online business. One need not worry, because Internet has tons of material available to learn and benefit from. You can learn and successfully market the products by enrolling in some affiliate marketing programs offered in the Internet.In this rapidly developing world, sustaining with one income is getting tough and many people are looking out for a second income. Online business is the answer for having consistent income flow, even in terms of recession in the economy. It is this reason that brings more and more people to the lucrative online business.As is the case with any business, one has to put some extra effort and involvement in the initial stages of setting up the online business. You should have your own website; make the right choice of products that you feel will sell as hotcakes in the market, and also keep updated with the latest information. By doing this, you can be assured of the desired sales and will be on your way to achieve success and stable income from your online business.